Carbon Capture & Storage - FastCompany - Key Takeaway: *Coca-Cola HBC Switzerland, the bottling plant that makes the drinks, just partnered with Climeworks, one of the world’s pioneers of direct air capture of carbon dioxide, as a new supplier.*
“The beverage industry is among the only existing markets currently using CO2,” says Christoph Gebald, cofounder and director of the startup. Other applications are coming, from making carbon-neutral fuel or concrete to making plastic, shoes, or even fish feed. But greenhouses and the soda industry are using CO2 at relatively large scales now.
“The beverage industry is really the bridge from today–no existing market–to enabling us to further work down our cost curve and industrialize the technology,” says Gebald. “It’s really the missing bridge between startups and, one day, climate-relevant scale to remove carbon from the air.”